Plan2Win Podcast: Customer service IS marketing, and needs a human touch
[Crucial Waukesha County, Wisconsin] Hello, welcome to this press release.
What information are you seeking?
Consumers are rightfully frustrated with poorly-conceived artificial chat features, even as their use spreads across the websites and social media platforms of companies and politicians.
“If you are using a chatbot or automated instant message service on your website or Facebook page, odds are you are making a huge mistake,” said Edge Messaging President Brian Fraley in his company’s latest Plan2Win podcast. “Every written, spoken or computer-generated word, sound and picture conveys a message; and online chats are an emerging tool many small businesses and politicos are failing to use properly.”